ALAUA
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Visit product page →Your Go-To, Anywhere Towel.
A dual-sided towel blending two Hawaiian classics - the 'Ulu Hawaiian quilt and Palaka plaid - in an IMUA-inspired blue for a look that's both timeless and modern.
- Double-sided, reversible design*
- Features a classic 'Ulu design on the front, and a Palaka plaid pattern with a matching 'ulu quilt motif.
- Compact, Super Absorbent, Fast Drying, and Sand Resistant Microfiber Towel.
- Dimensions: 63" x 31"
- Polyester and Nylon
- Wash with like colors before first use. Lay flat or hang to dry. Do not bleach or iron.ALAUA is born from the Hawaiian words ala (path) and ua (rain), drawing inspiration from Hawai'i's nourishing rain and the paths that guide us.
*For the most accurate color representation, please rely on the close-up photographs/videos of the physical product. The digital mockups are intended to visualize the layout and may differ slightly in hue. Please note that minor color variations are inherent to the printing process.
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Visit product page →Upgrade your ride with Cherreh Chromes. Featuring the word ALOHA crafted in a sleek typeface that complements the factory fonts seen on many vehicles, these premium, automotive-grade car emblems offer an upscale way to show your island pride. Whether you’re kamaʻāina or representing Hawaiʻi from afar, this is a seamless, permanent upgrade from traditional vinyl bumper stickers.
Built for the Elements & Your Vehicle
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Factory-Match Styling: The custom ALOHA design is available in shiny silver and matte black, purposefully engineered to blend with the typography on many vehicles and complement a wide range of factory and custom trims.
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Automotive-Grade Quality: Chrome-plated and fully weatherproof, built to handle harsh sun, heavy rain, and everyday exterior use.
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Maximum Adhesion: Backed with heavy-duty, car-grade adhesive for a strong, long-lasting hold that won't damage your paint.
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Multi-Surface Application: Designed for flat surfaces. They are perfect for cars, trucks, hard coolers, laptops, and more.
Product Specifications:
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Design: ALOHA text
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Dimensions: 4 in x 0.91 in (2mm thick)
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Finishes: Shiny Silver | Matte Black
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Origin: Designed with intention in Honolulu, Hawaiʻi
Easy Installation in 4 Steps:
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Clean and thoroughly dry the application surface.
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Position the emblem using the provided clear template.
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Press firmly for 30 seconds to secure the adhesive.
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Carefully peel away the template and clear protective film.
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Visit product page →Upgrade your ride with Cherreh Chromes. Featuring a sleek, precision-cut silhouette of the Hawaiian Island chain, these premium, automotive-grade car emblems offer an upscale way to show your island pride. Whether you’re kamaʻāina or representing Hawaiʻi from afar, this is a seamless, permanent upgrade from traditional vinyl bumper stickers.
Built for the Elements & Your Vehicle
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Island Silhouette: The custom Hawaiian Islands design is available in shiny silver and matte black, purposefully engineered to blend in with your vehicle's factory trim for a clean, polished look.
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Automotive-Grade Quality: Chrome-plated and fully weatherproof, built to handle harsh sun, heavy rain, and everyday exterior use.
-
Maximum Adhesion: Backed with heavy-duty, car-grade adhesive for a strong, long-lasting hold that won't damage your paint.
-
Multi-Surface Application: Designed for flat surfaces. They are perfect for cars, trucks, hard coolers, laptops, and more.
Product Specifications:
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Design: Hawaiian Islands Chain
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Dimensions: 4 in x 0.91 in (2mm thick)
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Finishes: Shiny Silver | Matte Black
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Origin: Designed with intention in Honolulu, Hawaiʻi
Easy Installation in 4 Steps:
-
Clean and thoroughly dry the application surface.
-
Position the emblem using the provided clear template.
-
Press firmly for 30 seconds to secure the adhesive.
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Carefully peel away the template and clear protective film.
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Visit product page →Your Go-To, Anywhere Towel.
Celebrate Haleakalā National Park with this lightweight, sand-resistant microfiber towel. It features ALAUA exclusive original artwork of the park's iconic sunrise, cinder cones, and rare endemic life like the nēnē goose, ʻiʻiwi bird and silversword - your perfect keepsake for any adventure.
- Double-sided, reversible design*
- Green on the front, and purple on the backside. Kapa inspired textures.
- Compact, super absorbent, fast drying, and sand-resistant microfiber towel.
- Dimensions: 63" x 31"
- Polyester and Nylon
- Wash with like colors before first use. Lay flat or hang to dry. Do not bleach or iron.ALAUA is born from the Hawaiian words ala (path) and ua (rain), drawing inspiration from Hawai'i's nourishing rain and the paths that guide us.
*For the most accurate color representation, please rely on the close-up photographs/videos of the physical product. The digital mockups are intended to visualize the layout and may differ slightly in hue. Please note that minor color variations are inherent to the printing process.
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Visit product page →Your Go-To, Anywhere Towel.
Celebrate Hawai'i Volcanoes National Park with this lightweight, sand-resistant microfiber towel. Features original artwork on lava-red and volcanic-black sides, the design includes the nēnē, ʻiʻiwi, and koa'e kea birds, ʻōhiʻa lehua, ʻōhelo, petroglyph, and an erupting volcano.
- Double-sided, reversible design*
- Red on one side and black on the other.
- Compact, Super Absorbent, Fast Drying, and Sand Resistant Microfiber Towel.
- Dimensions: 63" x 31"
- Polyester and Nylon
- Wash with like colors before first use. Lay flat or hang to dry. Do not bleach or iron.ALAUA is born from the Hawaiian words ala (path) and ua (rain), drawing inspiration from Hawai'i's nourishing rain and the paths that guide us.
*For the most accurate color representation, please rely on the close-up photographs/videos of the physical product. The digital mockups are intended to visualize the layout and may differ slightly in hue. Please note that minor color variations are inherent to the printing process.
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Visit product page →Your Go-To, Anywhere Towel.
On one side, Ka Hae Hawai'i (the Hawaiian flag); on the other, the 'Āina (the islands). This lightweight, sand-resistant towel is the perfect companion for your days at sea.
- Double-sided, reversible design*
- Features the Ka Hae Hawai'i (Hawaiian flag) on the front, and the islands against a blue lokahi triangle pattern.
- Compact, Super Absorbent, Fast Drying, and Sand Resistant Microfiber Towel.
- Dimensions: 63" x 31"
- Microfiber (Polyester and Nylon)
- Wash with like colors before first use. Lay flat or hang to dry. Do not bleach or iron.ALAUA is born from the Hawaiian words ala (path) and ua (rain), drawing inspiration from Hawai'i's nourishing rain and the paths that guide us.
*For the most accurate color representation, please rely on the close-up photographs/videos of the physical product. The digital mockups are intended to visualize the layout and may differ slightly in hue. Please note that minor color variations are inherent to the printing process.
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Visit product page →Celebrating the iconic blossom synonymous with Hawaii, this reversible towel features a traditional Hawaiian quilt design. It showcases a vibrant pink colorway on the front and flips to a sunny yellow on the reverse, a nod to the ma'o hau hele (yellow hibiscus), Hawaii’s state flower. Super absorbent, fast-drying, and sand-resistant, ready for your sun-kissed days at sea.
- Double-sided, reversible design*
- Compact, Super Absorbent, Fast Drying, and Sand Resistant Microfiber Towel.
- Dimensions: 63" x 31"
- Hanging loop
- Microfiber (Polyester and Nylon)
- Wash with like colors before first use. Lay flat or hang to dry. Do not bleach or iron.ALAUA is born from the Hawaiian words ala (path) and ua (rain), drawing inspiration from Hawai'i's nourishing rain and the paths that guide us.
*The digital mockups are intended to visualize the layout and may differ slightly in hue. Please note that minor color variations are inherent to the printing process.
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Visit product page →This towel pairs the Japanese Ichimatsu checkerboard pattern of prosperity with tessellating mo'o (geckos), which are believed to offer protection in both Hawaiian and Japanese cultures. Reversing from charcoal to sand, this design carries a wish for safe passage into expanding horizons. Engineered to be highly absorbent, fast-drying, and sand-resistant. Lightweight and ready for the open ocean.
- Double-sided, reversible design*
- Compact, Super Absorbent, Fast Drying, and Sand Resistant Microfiber Towel.
- Dimensions: 63" x 31"
- Microfiber (Polyester and Nylon)
- Wash with like colors before first use. Lay flat or hang to dry. Do not bleach or iron.ALAUA is born from the Hawaiian words ala (path) and ua (rain), drawing inspiration from Hawai'i's nourishing rain and the paths that guide us.
*The digital mockups are intended to visualize the layout and may differ slightly in hue. Please note that minor color variations are inherent to the printing process.
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Visit product page →Inspired by the abundant plumeria trees growing throughout Mānoa Valley, this reversible towel features a beautiful canopy of blossoms and leaves. The reverse side reveals a subtle inverse colorway, letting you wrap yourself in the familiar comfort of the trees that feel like home. Super absorbent, fast-drying, and sand-resistant, it is the perfect companion for your sun-kissed days.
- Double-sided, reversible design*
- Compact, Super Absorbent, Fast Drying, and Sand Resistant Microfiber Towel.
- Dimensions: 63" x 31"
- Hanging loop
- Microfiber (Polyester and Nylon)
- Wash with like colors before first use. Lay flat or hang to dry. Do not bleach or iron.ALAUA is born from the Hawaiian words ala (path) and ua (rain), drawing inspiration from what nourishes our soul and the paths that guide us.
*For the most accurate color representation, please rely on the close-up photographs/videos of the physical product. The digital mockups are intended to visualize the layout and may differ slightly in hue. Please note that minor color variations are inherent to the printing process.
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Visit product page →Inspired by the rare and treasured shells of the islands, this reversible towel features rows of sunrise shells against a mango background, while the reverse reveals the shells draped like a lei on coral. Super absorbent, fast-drying, and sand-resistant, it is the perfect companion for your sun-kissed days at sea.
- Double-sided, reversible design*
- Compact, Super Absorbent, Fast Drying, and Sand Resistant Microfiber Towel.
- Dimensions: 63" x 31"
- Hanging loop
- Microfiber (Polyester and Nylon)
- Wash with like colors before first use. Lay flat or hang to dry. Do not bleach or iron.ALAUA is born from the Hawaiian words ala (path) and ua (rain), drawing inspiration from Hawai'i's nourishing rain and the paths that guide us.
*For the most accurate color representation, please rely on the close-up photographs/videos of the physical product. The digital mockups are intended to visualize the layout and may differ slightly in hue. Please note that minor color variations are inherent to the printing process.
